Archives

Visualizing Data for Presentations, Dashboards and UIs Come and expand your deign skillset by learning how to visualize data for optimal communication. Many prominent data visualization experts express the opinion that our society is not yet living in an “Information Age”, but is still stuck in a “Data Age”. The technology for amassing data is […]

Designing for Instinct Why are some products “loved” by their users, while others barely make an impression? Designing products that people love is one of the goals of emotional design. But just like love, emotional design functions on many levels.  In this presentation, we’ll focus on the visceral or instinctive level, where we attract users to our products, […]

Designing with the Mind in Mind: The Psychological Basis for UI Design Guidelines UI/UX design guidelines are not simple recipes. Applying them effectively requires determining guideline applicability and precedence and balancing trade-offs when guidelines conflict. By understanding the underlying psychology, designers and evaluators enhance their ability to apply design guidelines. This course, based on the […]

The future depends on you: importance of informed design It is without a doubt, we are experiencing Future Shock, a cultural phenomena coined by Alvin Toffler in 1970. We are gaining so much from technology, but at what cost? Ubiquitous computing is accelerating at a rate that we have not yet understood how to cope […]

Engagement: hard to obtain, harder to maintain Have you ever worked hard to create a great experience whose initial promising climb mysteriously levels off and drops just a few weeks later? Long term engagement is difficult to achieve. To give your application the best chance to survive you need a strategy that looks at the […]

Pursuing Persuasion: How to impact behavioural change on your users worldwide In an age of saturated markets and websites that look and feel the same, how can we communicate to users just how special and trustworthy a business is? How to apply persuasion in an interface efficiently to increase conversion? Most importantly, how do you […]

Using Gamified Design to Amplify Outcomes: The Psychology of Badges You’re working to design a digital experience that will achieve meaningful outcomes. Your client, excited to hook users, asks for “”gamification,”” not really knowing what it means or looks like. What do you do? In this session, we’ll discuss what gamified design is and the […]

Medical devices at home New technologies follow a predictable pattern of democratization over time. Specifically, a product that begins as merely useful over time often evolves into one that is usable, providing easy access to all functionality. If the technology survives the usability transition it must become desirable. In this stage it is important that […]

Ethics: A human-centered design goal Ethics is fundamentally about doing the right thing for people, not about complying with laws. Yet incorporating ethics into our design practice can be challenging. Even the discussion can make people uncomfortable. Join this session to learn how to talk carrots (value) and not sticks (legality) to make ethics a […]