James Thomas James is a Senior User Experience Researcher in Fidelity Investments’ User Experience Design group. He has led research efforts for multiple customer-facing products and services across Fidelity’s personal investing portfolio, including Fidelity’s voice biometrics customer authentication service, MyVoice. James and his colleagues employ numerous research methods to support service design and product development across all design stages. Prior to joining the community of UX professionals, James received his PhD in Cognitive Psychology from Rutgers University.